Overview
Buscapé is the largest comparison shopping platform in Latin America. As part of a small in-house design team, I worked across brand, marketing, and product design from 2011 to 2012, contributing to a wide range of initiatives following a rebranding created by an external agency.
My role
Working within a small team and reporting to a product manager and senior designer, I collaborated on the redesign of the website to reflect the new brand identity, developed new product features including Buscapé Protege and a print page, created landing pages for marketing campaigns, and produced promotional materials across digital and print.
Deliverables
- Website redesign in collaboration with the team, following external rebranding
- New feature development including Buscapé Protege and print page
- Campaign landing pages
- Digital and print promotional materials
